Ponto de Vista

I used to love these books (in English) when I was little. This poster reminds me of the Spin doctors’ song.

You know you’re eating in a high class joint when Marie from the Aristocats is the art up on walls 🙂 As I ate, I had “Scales and Arpeggios” in my head the whole time 😀

What a thrill, right? To see my brother’s film posters on buses and walls 🙂 But the movie was unfortunately timed; it released with 8 other films and was almost totally ignored by the mainstream press (Ok, the Mumbai Mirror did review it and decimated it, but the Times Group seemed to have decided to boycott it. Others said they’d had to choose three or four of the eight and “Toss” just didn’t make the cut).
So, we tried to salvage some of it by creating a buzz in the social media fraternity and while that didn’t really take off either (logistics, quick-changes of movies in theatres, I left for Cambodia), it interestingly garnered a mention as a sort of case study in Campaign India magazine. It didn’t talk about the results, but I’m glad someone noticed the effort! Read the story Do Indian Bloggers affect consumer views? here. What do you think?

Long gone are the days when posters and billboards were painted by a human being, lovingly and sometimes with hilarious results. But some of us can’t help deface the photographic posters that adhere to every single surface, I guess. I found this ‘improved’ Titan ad featuring an even more ruffianesque Aamir Khan utterly brilliant. I wanted to juxtapose the original but, alas, was unsuccessful in finding the image online. If you spot the original, in Delhi or anywhere, do email me a photo!

Incidentally, I’m far from being the only person documenting this. Check out the poster-art by the very funny, very talented Annu Palakunnathu Matthew (whom I interviewed for the now-defunct Masala magazine eons ago).